Motivating Staff…What’s the Buzz?

Sometimes it seems like a world of buzzwords whenemployee’s particular role for insuring company
you read about employee “empowerment” andsuccess; job skills training that enables an employee to
“improving morale” and even “motivatingproperly perform duties; and a business culture that
staff”. It’s easy to throw the buzzwords around,encourages personal development.
but issues that are so critical to a company should notEnergizing Motivation
be “buzzing”. This is especially true whenYou will notice that motivation is not a static or singular
addressing the issue of motivation.concept. It requires staff and management participation;
The interesting aspect of employee motivation is thatcompany focus on personal enrichment; and skills
there are many workers, both management and staff,training. Motivating staff requires effort all along the
who are motivated to succeed, but unfortunately thatspectrum.
potential success is not seen as related to their currentSo exactly how do you motivate staff? The path to
position or the tasks they are performing on a regularmotivating staff is to focus on the mission of the
basis. In other words, they see their job as a steppingcompany and then translate that mission into personal
stone to another company or as a temporarysuccess. There is an enormous untapped potential in
diversion until the “real opportunity” comes along.the labour force of most companies simply because
Many employees also feel disenfranchised within theirpeople feel removed from the processes that equate
organisation and believe their contributions to theto company success. That leads to a workforce
company’s success are overlooked andsearching for personal meaning (eventually with a
underappreciated.position at a competitor!) or a workforce that is not
In the “feel good” society in which we live, it’smentally or emotionally connected to the company
easy to get bogged down in buzzwords, sensitivitymission and thus underproductive.
training, and motivational speeches intended to proveMotivating employees takes a concerted effort on
to employees that management “cares”. All thatmany levels. It begins with training that is focused.
really happens is that more buzzwords enter the* Creating a corporate culture that promotes staff
picture.involvement and reduces resistance to change
Inspiring Action* Developing responsive management that values
This is a common mistake companies make becauseemployee input
they believe any staff training, even if it is ineffective, is* Encouraging team participation
bound to have a positive impact. Unfortunately that is* Developing team leaders able to motivate others
not necessarily true. Motivating staff involves a lot* Becoming an organisation that is able to cross
more than throwing out some buzzwords in a speech.traditional functions and communication barriers
Motivation is not about inspiration. It is about presenting* Creating positive energy that promotes individual
information that inspires someone to ACT. Inspiringsuccess while also advancing company progress
someone means influencing or guiding them, whereasMotivating employees requires leadership development,
motivating a person refers to moving them tomanagement building, team building, customer service
ACTION.training, and individual empowerment. Each staff
The goal of motivating staff needs to be even moremember from the chief executive all the way through
well-defined. Staff should be motivated to act in a waythe organisation needs the right tools and the right
that promotes the success of the company whereattitude in order for a company to experience
they work. This goal gets to the heart and soul of asuccess.
motivational program designed to give staff the toolsThe bottom line is motivating staff takes focused
needed to succeed. These tools include antraining. Those are not buzz words either!
understanding of the mission of the company and the