| How your Career Training and experience could | | | | Can everybody operate a computer? |
| create a high-income consultancy business. | | | | Etc., right through to the highest of skills. |
| Business owners get bogged down in a myriad of | | | | The skills, training, tools and experience you use in |
| every day problems and things to do. They find there | | | | everyday activities give you the ability to do things that |
| just aren't enough hours in the day to handle | | | | others simply can't fathom. |
| everything that should be taken care of to take the | | | | While you might assume that everyone knows how to |
| business forward. This is where your career | | | | use a computer, you'd be wrong. |
| experience may help. | | | | In fact, even now a small minority of the population is |
| Proper management and planning are basic ingredients | | | | computer literate. Which means that even fewer |
| to success in business; and most small businesses just | | | | people understand the various creative programs now |
| don't have these ingredients in the proportions needed | | | | available. |
| to attain their greatest profit potential. This may be an | | | | And that's why there will always be a market for |
| area of opportunity based on your career training and | | | | consulting, how-to reports, books, videos, DVD's and |
| experience. | | | | training workshops. Everyone has not had the same |
| Why should this be so? Remember we are talking | | | | career training and experience and therefore cannot |
| about small businesses. Very often a person with a | | | | know what we know. Some people recognise they |
| particular skill and contacts will 'start a business' using | | | | need and want help and are willing to pay to learn. |
| their career experience! But what really happens is | | | | Look at the skills you use every day. Many of those |
| they have become 'self employed'. | | | | are the basis for training products you can create. Do |
| Which means they are still employed using their career | | | | a swift inventory, you will be surprised. |
| training and experience doing the work, for themselves | | | | Look at your career training, work and business |
| rather than working as an employee. They may | | | | experience. That is a basis for consulting, training and |
| employ others but they are not running a business. | | | | product creation. |
| Check this. | | | | Teach people to swim. |
| If in this scenario the 'business' owner stopped work, | | | | Teach people ride - bike or horse. |
| would the business continue? The answer must be no. | | | | Etc., right through the spectrum of your expertise. |
| So the real definition of a business is 'if the owner | | | | Go on to; Write Manuals, Books. Create Videos, DVD's. |
| stops working in the business, can the business of the | | | | As a consultant with your completed assignments and |
| business continue'. If the answer is no then it is not a | | | | case studies you will create 'How to' products which |
| business. | | | | you can sell. You will develop training courses, which |
| Understand that fundamental and you will come to | | | | you will present. At these courses you will sell your |
| realise that if you have some skill from your career | | | | 'How to' products and soon you will employ other |
| training, past experience, work, hobby or whatever you | | | | consultants to do the presentation on your behalf. |
| have the attributes to set up in business as a | | | | They will be only too pleased to do this for you |
| consultant matching your particular skills to the market. | | | | because they are looking for self employed work |
| But you will say that is not a business if you apply the | | | | while you continue to create more time to create |
| above criteria. Yes that's correct. But where you will | | | | more 'How to' products, develop more training courses |
| be different is that as a consultant you have an | | | | and do more assignments which fit with your business |
| opportunity to develop your business. | | | | strategy. |
| Initially you will work in the business, self-employed. You | | | | So it's like this; the overworked small business owner |
| will be busy completing assignments, gaining yet more | | | | does not really have a business, s/he needs your help. |
| career training and experience and building case | | | | You start as a consultant selling your time. But you're |
| studies. | | | | going to create your own business and you start to |
| One of the traps we can easily fall into is assuming | | | | implement your strategy to construct your business so |
| that just because we know how to do something, | | | | that you work 'on it' not 'in it'. |
| everyone else knows how to do that same thing, too. | | | | Eventually, properly set up the business will carry on |
| In many cases, the opposite will be true. So there is a | | | | without you. Maybe you think all of this is over |
| market. | | | | simplified, but if you follow this strategy with discipline |
| This can start with the most simple of skills. | | | | you will develop a sound growing high income |
| Can everybody swim? | | | | consulting business based on your career training, skills |
| Can everybody ride a bike? | | | | and experience. |
| Can everybody ride a horse? | | | | |