| In the case of a fraudulent transaction, the merchant | | | | verification services, you will be sure to reduce and |
| who accepted it bears certain financial responsibility. | | | | possibly, eliminate fraud. It is in your own best interest |
| The merchant is just as much a victim as the | | | | to familiarize yourself with these tools and take full |
| cardholder whose card information was used to place | | | | advantage of the services they offer. |
| the order is, yet there are certain transaction fees that | | | | In order to make the process of payment verification a |
| have been incurred in processing the payment and the | | | | more reliable one, It is a good idea that you establish a |
| merchant will end up paying them. | | | | set of payment card acceptance best practices to |
| When you set up a small business merchant account, | | | | fight fraudulent activities. You should make it a point of |
| you agree to pay certain credit card payment | | | | always using AVS but you should avoid using voice |
| processing fees and charges on every transaction | | | | authorizations because they bypass the credit card |
| that you accept. It is important to understand that | | | | processing companies' systems and cannot be used |
| payments are not actually at your processor until you | | | | as supporting evidence in chargeback representments. |
| submit your daily batch at the end of your day. | | | | Also, whenever you get an order from a new |
| The reason it is important is that it gives you some | | | | customer, you should check the payment details and |
| extra time to try and verify the validity of every | | | | make sure there is nothing suspicious. Often, common |
| payment that you accepted that day. Your credit card | | | | sense is the most effective tool that you have at your |
| processing company will provide you with a set of | | | | disposal. Regularly talk with your processor and ask |
| tools to help you fight fraud. They have a financial | | | | for assistance with training and updates on the fraud |
| incentive to minimize fraud, just as you do. If you | | | | prevention services. |
| employ these tools, along with CVV2 and AVS | | | | |